Are TV ads not helping?
Posted on August 25, 2009 by Rachel Wright
It seems that the plan to bring in more customers to online gaming may have backfired. Ads were placed on the television, but people are heading to bingo halls instead of going online. Though you can also find tons of ads online.
It’s thought that most of the people who’ve confused the advertisements are people who aren’t use to playing online bingo, or at all. That’s why when they saw the ads they thought it was for bingo halls in the local area.
Perhaps a bit better placed ads would have worked, but of course as a person who’s played bingo before it’s really hard to say. But it seems that maybe promotions that are being run on the TV could be easily confusing.
Check out the process that other bingo sites are taking on by going to social networking sites. Perhaps those non-bingo playing people can be enticed to join an online site that way!
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